Sven Ingmar Thies: Is communicating, designing and teaching easy?

In his book, Sven Ingmar Thies explores the question of how students learn sustainably, what we can learn from other cultures and how listening can be used consciously. This can also be transferred to everyday design practice and is always an equal cooperation of all participants.

 

To this end, Sven Ingmar Thies has written down his own teaching experiences at the University of Applied Arts in Vienna and interviewed 24 teachers in China, Germany, Great Britain, Japan, Austria and the USA. In addition to graphic designers such as Rathna Ramanathan, Brigitte Hartwig and Erik Spiekermann, specialists from other fields such as game design, cognitive psychology and industrial design also provided inspiring insights.

 

About Sven Ingmar Thies: Born and raised in Hamburg, Sven Ingmar Thies studied graphic design at the Braunschweig University of Fine Arts and went to Tokyo and Yokohama for his final thesis.

 

Since his studies, he has been interested in a holistic approach to design that does not draw any boundaries to other design disciplines, other fields or even crafts. This conviction was strengthened by two professional stations at Henrion, Ludlow & Schmidt in London, where brands were developed holistically, and at the Kitayama Institute in Tokyo, where he became acquainted with the interplay of architecture and design during a two-year postgraduate scholarship.

 

In addition to project-related work at the brand agencies Enterprise IG (now Superunion) and Landor (now Landor & Fitch), he founded Thies Design in 1998 and develops consistent brand experiences for companies and institutions.

 

Since 2011, Sven Ingmar Thies has been teaching graphic design at the University of Applied Arts Vienna in the class for ideas parallel to his professional work.