Art education, Design (Fine Arts), Educational Sciences, Digital humanities, subject didactics
Science fashion – Fashion as an educational tool
by Mag. Walter Lunzer
Fashion is a way of communication. It means an interplay of garments, accessories, jewellery and bodystyling referring to
oneself and society. As we all dress, fashion is popular. So it provides an easy approach for everyone. Fashion combines a
number of sciences such as maths for patterns, chemistry for dyeing, biology for fibers, or sociology (think about subcultures
and their fashion trends). Contemporary fashion developments like wearable electronics or sports and medicalwear are also
examples of science in fashion. Thinking the other way, sciences always inspired and inspire fashion. As a field of design,
fashion includes aspects of marketing, in the meaning of representation. This is something that is often missing concerning
sciences. Therefore fashion is an ideal vehicle for an interdisciplinary cooperation with sciences.
Art and Design Education students at the University of Applied Arts, Vienna conducted applied research on that topic in cooperation
with the Austrian ScienceCenter-Netzwerk. Within one year the students worked through several fields of sciences in order
to translate them into fashion pieces. They were asked to work at a huge level of applied thinking, and so called "tinkering"
to avoid staying too theoretically.
The main question was to find out if and how fashion could be used to transport scientific contents. We also researched about
in what kind of surrounding ScienceFashion might be used as an educational tool. The lecture will be a short interactive performance-
like an educative fashion show. It will compare the approach if you teach “pure” scientific knowledge or if you combine it
with fashionable methodes.